We clocked in hundreds of hours of testing with families, hygienists, and pediatric dentists and learned something simple. Kids are inspired to brush better (and more often) with oral care that looks and feels like the products the adults in their life use.
This is a grown-up toothbrush for me!
My daughter asked to brush her teeth (instead of being reminded to do it).
The perfect amount of vibration and the handle fits comfortably in hand without being too thick or thin.
Young brushers need the same basic features as adults do for better oral health, just tailored to smaller mouths. So we made the small changes dentists recommend to give kids an extra hand with their everyday routine.
Small teeth need a smaller brush head to get in every nook and cranny. Gentle, timed sonic vibrations provide an effective clean while minimizing mess and toothpaste splatter.
Smaller head to clean tight spaces
Two-minute timer with 30-second pulses
Soft bristles made safe for gums
Slim, grown-up design with a rubber-grip plastic handle that gives small hands greater control. No wires or bulky charger. Charge lasts 3 months on a replaceable battery (free with refill).
Rubber grip for better control
No silly gimmicks, lights, or music
Nifty mirror mount + travel cover
On a refill plan, supplies for kids (and kids-at-heart) ship every 3 months, before brush heads become worn out and ineffective. It’s simpler shopping for every mouth under your roof.
Auto-delivery with free shipping
Lifetime warranty on a plan
The first kids subscription electric toothbrush accepted by the American Dental Association. Learn more