Guide a lifetime of good habits with Electric Brushes, Refillable Floss, Gum, and more for the whole family.
25 best inventions
Best electric toothbrush
Everyone’s got a mouth, and a healthy mouth is the gateway to a healthier you. So we strive to bring delight to your daily routine and help you guide good habits from morning refresh to bedtime brushing.

Sleek electric toothbrushes
Brushes created by dentists and designers with all the guiding features teeth need (and no wires or bulky charger). Starting at $25, for kids too!
Timed sonic vibrations, guiding pulses
3-month battery life & water-resistant
Travel cover doubles as mirror mount
American Dental Association accepted

Smart Brush + quip app
The same sonic brushes, plus amazing rewards (from quip & partners you love!) as you track and coach your way to better oral health. From $45.
Bluetooth® Smart Motor (also sold separately)
Connect multiple brushes (for kids too!)
Track & coach better brushing habits
Free products, discounts, & more

Floss you'll want to use
Got a thing for string, or prefer picks? We’ve got both in refillable dispensers that are just as affordable as other brands, and more eco-friendly.
Refillable to help reduce plastic waste
Floss String dispenser with pop-up top
Reusable Pick + mirrored dispensing case
American Dental Association accepted

Gum that's good for you
Up your oral health between brushings with gum that's fun to chew and helps prevent cavites. Plus, a refillable dispenser for one-click sharing.
Helps prevent cavities, freshen breath
Sugar-free, zero calories, plus xylitol
Long-lasting, tri-layer mint flavor
Push a button, pop out your gum

Paste & refills delivered
Add to your set with Anticavity Paste (mint or watermelon) and more! Shop for one-time refills, or subscribe to get fresh brush heads, floss, gum, and paste delivered every 3 months ($5 each).
Free shipping & auto-delivery
Lifetime warranty with refill plan
Edit or cancel your plan anytime
The first subscription Electric Toothbrush, Refillable Floss, & Anticavity Toothpaste, and Gum Accepted by the ADA.
Customize smart and standard sets (for adults and kids!) from $25. Refill plans from $5.
Try 30 days risk free, plus cancel anytime
Covered for life on a refill plan
Free shipping on a refill plan
Brush up on all the latest oral health chatter on our blog, which features friendly tips and fresh advice from our monthly newsletter.
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